Author Marketing

Launch Your Book Into the World

From publishing and Amazon ads to press coverage, video trailers, and print collateral — Pinallo handles every channel that puts your book in front of readers.

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Pillar 01

Book Publishing

Book Publishing & Distribution

Print and ebook formatting, ISBN and metadata setup, listing copy, and coordinated uploads across leading platforms including Amazon KDP, Apple Books, Kobo, Barnes & Noble, and Lulu. You keep your rights and royalties — Pinallo handles proofs and go-live.

Hardcover book, manuscript pages, and publishing proofs on a professional desk

Pillar 02

Digital Discovery & Paid Advertising

Amazon PPC Campaign Optimization

Setup, keyword grouping, listing search enhancement, and live performance monitoring of pay-per-click sponsored ads inside the Amazon bookstore ecosystem.

Marketing analyst reviewing Amazon advertising campaign dashboards and keyword performance charts

Omnichannel Social Marketing

Complete professional profile configuration, custom monthly template asset designs, targeted keyword tracking, and cross-platform targeted ad placements.

Social media marketing workspace with phone and laptop showing book promotion creatives

Pillar 03

Web Development & Brand Assets

Author Portfolio Website

Custom minimalist UI/UX web architecture engineered to showcase a writer's complete bibliography. Includes 1 to 5 years of custom domain registration, high-speed hosting allocation, and a dedicated SSL security plugin.

Amazon A+ Detail Page Content

Production of high-impact rich media components, product banners, layout graphics, and series comparison tables to maximize conversion rates on retail detail pages.

Designer crafting rich A+ detail page banners and series comparison layouts for a book

Pillar 04

Multimedia Promotion

Cinematic Video Trailer

Production of a high-impact, 60-second video trailer optimized for distribution across visual networks like YouTube, TikTok, and Instagram Reels.

Cinematic book trailer film set with camera, dramatic lighting, and an open hardcover

Radio Broadcasting Ad

Full studio voice capture and audio production for a professional 30-second commercial spot, including scheduled distribution across regional broadcast lines (6 total airings).

Professional radio studio with condenser microphone, headphones, and mixing console

Pillar 05

Public Relations & Media Outreach

Press Release Campaigns

Professional copy drafting and strategic distribution of a book launch press release across digital wire channels (available in 20-platform or 80-platform news networks).

Press kit folder, hardcover book, and laptop on a journalist desk preparing a book launch release

High-Authority Feature Placements

Guaranteed editorial feature slots and dedicated author profile articles published inside national mainstream print and digital outlets like Reader's Digest or USA Today.

Magazine author interview spread and newspaper on a cafe table with morning light

International Book Fair Placements

Comprehensive registration handling, shipping coordination, and physical stand display placement for your book at major global publishing expos.

Busy international book fair exhibition hall with publisher booths and attendees

Pillar 06

Offline Print Marketing Materials

Physical Promotional Kits

Custom graphic composition and high-gloss physical manufacturing runs of standard physical marketing collateral: premium business cards (250 count), custom event bookmarks (250 count), and marketing postcards (100 count).

Flat-lay of premium business cards, bookmarks, and marketing postcards with a hardcover book

Ready to build your launch strategy?

Tell us about your book and goals — we'll recommend the right mix of publishing, digital, multimedia, PR, and print marketing services.

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